CAPTAIN MORGAN
BOARD THE PARRRTY!
In order to place the brand Captain Morgan extensive and appropriate, STEIN brings the “Keys to Adventure” tour into being: The Captain and his Morganettes enter German bars and clubs and interact playfully with the guests. They raffle precious keys, which open a mysterious treasure chest that contains adventurous prizes. Furthermore, the popular long drink “Captain&Cola” is sold to the target group at a special Captain Morgan bar – the right key to a lastingly successful promotion!
Captain Morgan treasure-hunting!:
STEIN and Captain Morgan set sail, hoist the Jolly Roger and head for party locations all over Germany. The treasure chest filled with Spiced Gold is found very quickly, because the Captain and his crew already have it aboard!
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