At the fifth POS-Summit on the 14th November 2013, this year’s POSMA awards were awarded – and STEIN got its share.
As nominees in the categories “Fast-moving consumer goods food”, “Business to business” and “Small budget – large effect”, we were nervously looking forward to the big moment and were very happy in the end. We won in all categories: one silver award with Carlsberg Germany and two bronze awards with Panasonic Germany.
We earned these honours as follows:
We got the bronze awards for our Panasonic SIS app, which is an Android-based app that revolutionises the maintenance of shop-in-shop areas. With this app, gaps and problems can now be solved within 24 hours rather than 18 days as used to be the case. This increased sales by 50% to 75%.
We earned the silver award with our extensive Carlsberg POS activation for UEFA EURO 2012. Retail and gastronomy were addressed with sell-in documents, sell-out was supported by attractive POS tools and consumers were rewarded with great giveaways in every crate – an all-round successful campaign.
We are very proud of these achievements! These awards are seals of quality and an acknowledgement of our work, but they also motivate us to continue developing and implementing great ideas with and for our customers.